example of persuasive communication in a personal context

Public advocacy speaking occurs mostly in civic contexts and engages people through responsible communication that invites others to listen to diverging viewpoints in a critical and compassionate way to promote social change. Analyze what makes this example effective and consider the expectations for professional communication in your field. Offer a solution and persuade the audience that it is feasible and well thought out. The proposition of your speech is the overall direction of the content and how that relates to the speech goal. In the first paragraph, describe an example of effective persuasive communication in personal contexts such as social media posts, emails to friends, or communications to your child's teachers and explain the considerations you must keep in mind to communicate effectively in these personal communications. At the same time, the use of formal, neutral, and concise language is also essential for the given type of communication as it ensures that all ideas provided in the paper will be understood by the audience. If the issue is familiar but audience members are neutral because they dont see how the topic affects them, focus on getting the audiences attention and demonstrating relevance. Paragraph 2 When we are civil, we are capable of engaging with and appreciating different perspectives while still understanding our own. March 29, 2022. https://studycorgi.com/persuasive-communication-in-different-contexts/. An additional and more implicit warrant is that people shouldnt do things they know are unsafe. For instance, if the parent of a schoolchild puts up a social media post highlighting the need for sidewalks near the school so as to ensure safety for his or her kids, it would classify as a personal persuasive communication. Last, freedom is present in communication when communicators do not limit the thinking or decisions of others, allowing all participants to speak up (Bone et al., 2008). 1. If you use an assignment from StudyCorgi website, it should be referenced accordingly. The same alert should go off if we find ourselves wanting to cut someone off or dismiss him or her when that person questions us after we engage in advocacy speaking. At the same time, in emails to top managers, it is vital to use a formal tone and clearly indicate the purpose and goal of the message. Be positive in your speech by focusing on what you believe, not what you dont believe. StudyCorgi. You can reference the program, but allow them to read it on their own. When I was young, I didnt use my voice to speak at first. I just posted a message asking who has this very device and can give it to me for several days. Getting integrated: This section discusses speaking in personal and/or civic contexts. For instance, I needed specific equipment to make my presentation related to a project. If your persuasive speaking goals include a call to action, you may want to consider this organizational pattern. If there were many qualified nominees and the decision was difficult to make, then stating that enhances the value of the award. So, I started to say it over; I failed. You could add a main point between the problem and solution that outlines other solutions that have failed. The power of the human voice shaped my life. One main point addressing the problem and one main point addressing the solution may be sufficient, but you are not limited to two. When delivering a speech of tribute, demonstrate why the person being honored is worthy of praise, connect to the personality of the individual, do not offer a biographical sketch, and share a moral of the story.. Learn more about how Pressbooks supports open publishing practices. The acceptance speech she delivered acknowledged the magnitude of the situation, keeping the focus on actresses who came before her and the people who helped her achieve this honor. The pattern is more fitting for persuasive speeches when the relationship between the cause and effect is controversial or unclear. 3. 6 Principles of Persuasion It wasnt until my teacher gave me my progress report that my parents saw how my voice altered my education. A persuasive speech to encourage audience members to donate blood or recycle wouldnt be very controversial, since the benefits of both practices are widely agreed on. Imagine living a full life, retiring, and slipping into your golden years. StudyCorgi. When delivering a toast, be spontaneous and genuine, share a personal anecdote, use humor that has been approved by at least one other trusted person, and be brief. Even when accepting an award, speakers will spend most of their speech talking about others rather than them. Many topics that are current are also controversial, which is what gets them attention by the media and citizens. As with other special-occasion speeches, it should be focused on the occasion and the particular award. In what situations might you want to rely on traditional models of persuasion? In order to persuade, a speaker has to construct arguments that appeal to audience members. You also want to ensure that your topic is actually persuasive. Only by observing these rules, it is possible to achieve a particular goal and guarantee that the message will be conveyed to employees. As you put together a persuasive argument, you act as the judge. This could be a memo, email, or presentation. It is important that the tone you set matches with that of the upcoming speaker. The purpose of the given communicative act was to attract attention to my particular request and check if my friends can help to fulfill it. Another reason is that special occasion speeches can sneak up on you if the person in charge of the event didnt plan ahead for the speaking parts of the program and has to ask people to participate at the last minute. Paragraph 2 Such speakers are usually chosen because the family and friends of the deceased person see the speaker as someone they can depend on in difficult situations and as someone who can comfort and be an example to others. My parents thought, however, that this was just a phase. As you take steps to model a desired change and speak out, you will begin to learn more about yourself, your place in the world, and the issues that move you. Speaking as an advocate requires a person to take pause and think about his or her own commitments and responsibilities (Warren & Fassett, 2011). As was mentioned in Chapter 9 Preparing a Speech, the cause-effect pattern can be used for informative speaking when the relationship between the cause and effect is not contested. Persuasive speeches about policy usually require you to research existing and previous laws or procedures and determine if any relevant legislation or propositions are currently being considered. For example, Nick helped establish an alternative spring break program that will continue to service communities in need for many years to come. It can be an honor to present an award, but most of us would like to be on the other side of this speech. 29 March. With only a couple exceptions, these speeches are shorter than other speech types. An example of persuasive communication in the personal contextwould be a social media post. Foss, S. K. and Karen A. Foss, Inviting Transformation: Presentational Speaking for a Changing World, 2nd ed. List three general guidelines for ceremonial speeches. Choose an organizational pattern that is fitting for a persuasive speech topic. Keep in mind the introduction sets up an audiences expectations for the speaker. Gearhart, S. M., The Womanization of Rhetoric, Womens Studies International Quarterly 2 (1979): 195201. In terms of previewing the events, do not read through a program or schedule if its something that audience members already have in their possession. Analyze what makes this example effective and consider the expectations for professional communication in your field. As my voice continues to shape my life, it will undoubtedly change others. What can you do to be a better critical and compassionate listener in these situations? Every argument starts by putting together a claim and evidence, but arguments grow to include many interrelated units. An appropriate example of persuasive communication in the professional context is a letter to a person who has a superior position. Fingerprint evidence from the steering wheel that has been matched with a suspect is much more likely to warrant arrest. Dont make this a soapbox speech, and dont use the speech to preach or editorialize. A eulogy is a speech honoring a person who has died. This view of communication acknowledges the power of our words to transform the world around us and that we have an ethical responsibility to advocate for a world that better serves the interests and needs of us all. In a personal context, persuasive communication can be used to convince a friend to do something. The first meeting my parents had with my teacher proved that my voice did have an effect on my education. Remember that concrete and proxemic supporting materials will help an audience find relevance in a topic. A mandatory reporting law for elderly abuse will help ensure that the voices of our elderly loved ones will be heard. It would begin the next year. Persuasive Communication in Different Contexts. communication skills, sales leadership. - Identify the parts of the rhetorical situation. A thesis statement summarizes the central idea of your speech and will be explained or defended using supporting material. When you have audience members who already agree with your proposition, you should focus on intensifying their agreement. You want to make sure the information is up to date and valid, so its good to verify any information found on the Internet or just contact the person directly to ask for a bio. Being a critical compassionate listener, however, doesnt mean that we have to give up our own ways of thinking and our own advocacy positions. Communication in the Real World by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted. When you deliver a speech accepting an award, be brief, gracious, and humble. Persuasive communications contain a variety of attributes intended to enhance persuasion, which could include an attractive source, a message containing convincing arguments, or efforts to make the topic seem personally relevant to the audience. Communication Communication is a complex process, but a communication system is often categorized into six main components. A welcome speaker introduces the audience to upcoming events. The guest may have already sent a bio (a biographical sketch with information about their life and accomplishments) to put in the program. Adapt your message to the medium. While these are good places to start to get to know the person you will introduce, its good to have some personal connection, too. Arguments can have strong or weak warrants, which will make them more or less persuasive. As you can see, the same general topic area, prison overcrowding, is used for each example. Demographic, psychographic, and situational audience analysis help tailor your speech content to your audience. Analyze what makes this example effective and consider the expectations for professional communication in your field. I must caution here that controversial is not the same as inflammatory. This is just one example of how special-occasion speeches can sneak up on you. Persuasive communication (3rd ed.). Related terms: Teaching is a form of advocacy, but you dont have to be a teacher to teach. If youre asked to speak at such an occasion, you can usually get information from the event planner or coordinator, who should know the expectations for the tone and the general makeup of the audience. Communication scholars proposed an alternative to traditional persuasive rhetoric in the form of invitational rhetoric. Arguments form around three components: claim, evidence, and warrant. In our state, those in the medical, psychiatric, and social work field are required to report suspicion of child abuse but are not mandated to report suspicions of elder abuse. Elder abuse is a common occurrence, and unlike child abuse, there are no laws in our state that mandate complaints of elder abuse be reported or investigated. Professional accomplishments deal with academic and career achievement and would be especially relevant if the person speaking worked with or had a mentoring relationship with the deceased. This study found that Elaboration Likelihood Model studies are trending upward among persuasive communication studies in the context of social media. This is true regardless of their political party, branch of government, or whether they are . Subordination or specific relations with an interlocutor also impact the choice of words and styles that can be employed. Additionally, there is a need to state a clear claim and prove it by using credible evidence that is collected from relevant resources. In the first paragraph, describe an example of effective persuasive communication in personal contexts such as social media posts, emails to friends, or communications to your child's teachers and explain the considerations you must keep in mind to communicate effectively in these personal communications. As you can see in the following example using the topic of global warming, the type of proposition changes the types of supporting materials you would need: To support propositions of fact, you would want to present a logical argument based on objective facts that can then be used to build persuasive arguments. Write a thesis statement that is clearly argumentative and states your stance. Blink: The Power of Thinking Without Thinking by M. Gladwell, Racist Assaults Against Asians and Coronavirus Pandemic. As speakers we have to be open to the perspectives of others as we expect them to be open to ours. We produce and receive persuasive messages daily, but we dont often stop to think about how we make the arguments we do or the quality of the arguments that we receive. What is your reaction to the claim that persuasion includes Western and masculine biases? Students who pick narrow or unfamiliar topics will have to work harder to persuade their audience, but neutral audiences often provide the most chance of achieving your speech goal since even a small change may move them into agreement. It might include the need for a detailed explanation of a request or proposal to guarantee that people will understand the background and the central purpose and be ready to accept the offered idea, policy, or course of action. 410100*4104**W'"- Draw . Paragraph 2. Then do the same thing for persuasive messages you may receive. Special-occasion speeches should always be brief, unless otherwise noted. This I believe. Therefore we should take seriously opportunities to use our voices to speak publicly. That power will not just change the people around me, but the whole world. StudyCorgi. Your first steps toward advocacy may be small and uncomfortable. Although toasts are generally supposed to be conversational and appear spontaneous, because that makes the content seem more genuine, in situations that are more formal or where there is much at stake, brief notes are OK. You wouldnt want to see a person giving a toast pull out a stack of note cards, though. Starting on the first day of first grade, I would go to speech therapy every other day. If youve been asked to introduce someone, you are likely part of the team planning the event or you have a relationship with the person. There are many opportunities to engage in public advocacy, which is engaging people through responsible communication that seeks to make a better world for our loved ones and our communities (Warren & Fassett, 2011). The following are some examples of thesis statements that correspond to various organizational patterns. Propositions of fact focus on beliefs and try to establish that something is or isnt. Propositions of value focus on persuading audience members that something is good or bad, right or wrong, or desirable or undesirable. Propositions of policy advocate that something should or shouldnt be done. High school caused a dramatic change in my life. : an American History Introduction to Sociology Biological Science Fundamentals of Business Management CM220-M1-defining effective communication in different contexts Module 1 assessment defining effective communication in different contexts University From: Encyclopedia of Human Behavior (Second Edition), 2012. 2022. Describe an example of persuasive communication in a personal context. You are free to use it to write your own assignment, however you must reference it properly. These eight tips can help you maximize your communication skills for the success of your organization and your career. Competent speakers should consider their audience throughout the speech-making process. Describe an example of persuasive communication in a personal context. More recently, persuasive strategies have been identified based on theories and evidence related to human psychology. Identifying arguments that counter your thesis is also a good exercise to help ensure your topic is persuasive. Good persuasive speech topics are current, controversial (but not inflammatory), and important to the speaker and society. A special-occasion speech should focus on the occasion. Research has found that credibility and attractiveness are important in successful persuasion. You want to share his or her relevant credentials and your personal connection, if there is one, but make sure you dont over sell it, as in the following example: Marko is one of the smartest and funniest people I have ever met. Although based in psychology, such persuasive strategies are regularly employed and researched in communication due to their role in advertising, marketing, politics, and interpersonal relationships. Each person in a communication situation is acknowledged to have a standpoint that is valid but can still be influenced through the offering of alternative perspectives and the invitation to engage with and discuss these standpoints (Ryan & Natalle, 2001). Despite the lack of notice and my lack of knowledge about the person I would soon introduce, I drew on my knowledge of special-occasion speaking and made the most out of my five minutes of prep time. Some persuasive speech topics lend themselves to a topical organization pattern, which breaks the larger topic up into logical divisions. When we feel ourselves shutting down or disregarding a persons message without giving it thought, a little alert should go off in our minds to indicate that perhaps we are not engaging in critical compassionate listening. There may be a dinner planned, a special surprise coming up, other people to be honored, or even a limit on how long the group can use the facility. The target audience includes the management of the company as this message can also be demonstrated to other specialists to guarantee the appropriate resolution of the problem. Choosing a speech topic that has implications for society is probably a better application of your public speaking skills than choosing to persuade the audience that Lebron James is the best basketball player in the world or that Superman is a better hero than Spiderman. My friend, Garrett, told me, You did not stutter! It was then that I realized that when I talk about things I enjoy, I dont stutteras much. By setting the tone, you help establish a relationship between the speaker and the audience. What work am I willing to do and what sacrifices am I willing to make to create and nurture that community? (Warren & Fassett, 2011) As speakers, we must seize opportunities we have to speak and use them to talk about socially significant topics that matter to us and our communities. This can be useful when you are building to a climax in your speech, specifically if you include a call to action. Personalized content (for example, handwritten greetings or signatures) Hand-written or typed addressing, as compared to the use of mailing labels Perceptual contrast and novelty in the overall mailing package The Message A persuasive message is more likely to be effective if it: Gets the audience's attention. Persuasive Communication. Cite evidence to support the fact that the issue needs to be addressed. Aside from having someone review your content, its also a good idea to not get too toasty before you deliver your toast, or the story or joke that you decided to leave out earlier may find its way back into the speech. - Describe an example of persuasive communication in a professional context. Depending on the situation, you may also want to share some of the deceaseds accomplishments. Public advocacy speaking occurs mostly in civic contexts and engages people through responsible communication that invites others to listen to diverging viewpoints in a critical and compassionate way to promote social change. Paragraph 2 Describe an example of persuasive communication in a professional context. These differences demonstrate the need for the correct choice of communicative style regarding the context and the purpose of cooperation. Audience members will not be upset if you finish early, as they may have some last-minute things to do before the event gets started, and it doesnt hurt to get a little ahead of schedule, since things will inevitably get behind later on. An appropriate example of persuasive communication in the professional context is a letter to a person who has a superior position. Toasts are definitely a time to include a brief personal anecdote and/or humor, but always make sure to test your story or joke out on someone who knows you and knows the person or people you will be toasting. Just as a heavy metal warm-up band wouldnt be a good setup for Celine Deon, a humorous and lighthearted introduction for a speaker with a serious topic would create an inconsistency in tone that could be uncomfortable for the speaker and the audience. Paragraph 2. Are there causes that people advocate for that you find it difficult to listen to critically and compassionately? The claim is the statement that will be supported by evidence. "Persuasive Communication in Different Contexts." Purchasing a three-month membership to our gym includes access to our outdoor pool and a place to enjoy the sunny season with your family. Message Speaker's topic Receiver Audience Noise Internal and external factors that affect message So delivering a long speech on such an occasion will likely create timing problems for the rest of the program. Finally, persuasive academic communication presupposes the readiness to debate and justify some disputable issues by providing different perspectives on them and trying to understand all aspects related to the question. I read my students thesis statements aloud and have the class indicate whether they agree with, disagree with, or are neutral in regards to the proposition. Family accomplishments usually entail discussing the loved ones the person is leaving behind or conveying the roles he or she played as a member of his or her family and friendship circles. Speaking as an advocate doesnt mean you argue for your community or your view at the expense of others. This could be a memo, email, or presentation. Finally, it is vital to consider all existing perspectives on the problem to create a complete image of the discussed aspect and attain success in promoting the outlined change. You can find biographical information about many people online, through their professional or personal websites or social media profiles. When audience members disagree with your proposition, you should focus on changing their minds. For this reason, the email to a boss should be composed using the existing rules and basics of professional communication. The adherence to this paradigm can help to improve the outcomes and guarantee that a team will function as an aligned mechanism and avoid conflicts. The six components and their public speaking analogs are: Transmitter Speaker Channels Senses: speech, hearing, seeing, etc. If there are hot-button issues for you that make you get fired up and veins bulge out in your neck, then it may be a good idea to avoid those when speaking in an academic or professional context. Warren, J. T., and Deanna L. Fassett, Communication: A Critical/Cultural Introduction (Los Angeles, CA: Sage, 2011), 39. Arguments form around three components: claim, evidence, and warrant. For the professional contexts, the model described above cannot be applied as it presupposes different communication patterns and ways to convey the main message. Advocates invite their listeners to engage with them and consider the complexity of an issue. For instance, there is a letter of an employee to a top manager to reveal the existing problem with the software. Such direct communication might also allow you to make the introduction more personal, as you can note the lunch, phone call, or e-mail exchanges during your speech. This helps explain to the audience why the winner is deserving of the honor. You should also establish the speakers credentials and credibility. Ask yourself, What kind of community do I want? For instance, there is a letter of an employee to a top manager to reveal the existing problem with the software. Retrieved from https://studycorgi.com/persuasive-communication-in-different-contexts/, StudyCorgi. As a speaker, use a narrative style to convey to the audience a lesson or a moral of the story. Its important to focus on the positive aspects of a person or groups history; this is not the occasion to offer criticism. This could be a memo, email, presentation, or professional conversation. This could be a memo, email, or presentation. Paragraph 2 Since the issues and causes people advocate for are often political and controversial, critical thinking and listening become even more important. Identify strategies for adapting a persuasive speech based on an audiences orientation to the proposition. Being a fan of history, I chose to talk about World War Two. I listened outside as a peaceful meeting turned into a shouting match. Identify strategies for effectively composing and delivering a This I Believe speech. In my situation, since I wasnt able to get to know the person, I had to rely on the information from the bio included in the program. Since a welcome speaker is usually the first speaker of the day and the proceeding sessions are timed, this is definitely an occasion where brevity will be appreciated. You want to care about your topic, but you also want to be able to approach it in a way thats going to make people want to listen to you. Knowing this can help you expect the unexpected. As we learned earlier, speaking anxiety increases when there is little time to prepare and practice a speech. Chris-Havard Berge Shaking Hands CC BY-NC 2.0. It means that for the academic environment, the appropriate choice of persuasive strategy becomes more important than for other cases as it preconditions outcomes and the ability of a speaker to convey the main message to the audience (Stiff & Mongeau, 2016). The first step in preparing a speech of introduction is to get to know the person youre introducing. Act on your words. Second, persuasive communication in the professional environment presupposes different target audiences, which means they need to select new strategies to achieve desired goals (Stiff & Mongeau, 2016). Even if the belief you are focusing on is abstract, and many are, ground it in events from your life that your audience can relate to. As against personal contexts, informal phrases or emotional speech is prohibited for this sort of communication. Then connect the winner to the legacy of the award by saying how they are similar to previous winners. It means that all my followers, or friends, comprised the intended audience. When I completed my eight-minute speech, everyone looked at me with disbelief. The positive change occurs because critical listening and critical thinking lead to responsible advocacy. You may not even be sure what issues or causes you care about. These concepts can be connected when organizing a persuasive speech topically. This could be an essay you wrote for a class, an article you read, or a discussion post. As I finally reached Q, my teacher stopped me. Most people can look up a persons bio or the history of a group or event quickly using the Internet, so sharing that information doesnt show that youve done any more work than an audience member could do in the five or ten minutes of the speech. Following Giving the same speech would have been much more timely in the 1970s when there was a huge movement to increase seat-belt use. I feared the class because I would be giving up to four speeches, the most I have ever done. Strategies for effective delivery still apply to special-occasion speeches. Change happens when people choose to change, not when they are forced to change. Draw connections to concepts from the Unit 1 and 2 Reading. Hypothesis 1 (H1): Persuasive messages embedded in the context of user-generated viral videos will be more effective than persuasive messages embedded in the context of a PSA even when the message con-tent is held constant.

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